For Amazon brand sellers
G2A Ads Workbench (by Mucers) is an operator console for Amazon sellers. It uses Google Ads API data for keyword planning, read-only campaign performance reporting, and offline conversion upload, so our team can plan Google Search campaigns and reconcile ad spend against Amazon orders. Every account-changing action requires explicit human approval.
Mucers scores every Google keyword for real buyer intent, builds your campaign structure, and ties every dollar of ad spend back to ASIN-level Amazon profit — inside one operator console where nothing ships without your approval.
Attribution tools are retreating — some declared conversion upload dead, others tell you to skip the bridge page entirely. Both retreat from the same thing: click-level truth. Mucers is built around it.
Weapon 1 · Attribution sovereignty
Tools that gave up on click-level attribution can only guess. Mucers keeps the full chain — gclid → content page → Amazon Attribution → order — so every dollar is traceable to the exact keyword, ad, and click that earned it. Your data stays your asset, not a black box you rent.
Weapon 2 · Profit, not ROAS
Revenue-over-spend hides Amazon's fee stack. Mucers reports order-level margin and uploads profit as the conversion value — so the bidding model optimizes for money you actually keep, not vanity revenue.
Weapon 3 · A head start, not a cold start
Generic bidding models spend months of your budget on tuition. Mucers seeds the Google engine with the keyword intelligence your Amazon account already paid for — your winners and losers become the prior on day one.
Weapon 4 · Brand Referral Bonus
Through the Brand Referral Bonus program, Amazon credits brand-registered sellers an average of ~10% of attributed off-Amazon sales back against referral fees. Every Mucers link carries the attribution tag that claims it — money most sellers simply leave on the table.
Most tools show you clicks. Mucers shows you which Google searches are worth buying for an Amazon product, what the ad should say, how the campaign should be structured, and whether the traffic actually made money.
Your Amazon search-term library is the best keyword research ever written — shoppers who already bought. Mucers imports it, expands it through Google keyword planning, then filters and scores every term for purchase intent.
Responsive search ad assets are generated from your product's selling points, then held in a review queue with Google length limits and claim-safety checks before anything is exportable.
Campaigns, ad groups, keywords, tracking URLs, and bulk-upload packages are produced as inspectable plans. You see the exact structure and naming before a single row reaches Google Ads.
Google Ads cost meets Amazon Attribution conversions in one profit model. Recommendations tell you what to raise, pause, negate, or harvest — and every suggestion waits in your approval queue.
From your Amazon keyword library to an approved Google Ads action, every stage produces inspectable artifacts. You can audit any decision at any step.
XLSX import of proven buyer search terms
Keyword expansion with request audit trail
Hard filters plus buyer-intent ranking
Compliant ad assets with A/B decisions
Campaign structure and bulk packages
Attribution, recommendations, human sign-off
Under the console, four mechanisms work as one loop: real sales feed back into bidding, bid strategy matures with your data, hard guardrails cap the downside, and a weekly scorecard tells you whether the account is truly improving.
Every Google click carries its gclid through your content page to the Amazon sale. Conversions upload back within a 30-day window, valued on margin — so bidding learns from profit, not clicks.
Cold start runs Manual CPC with LinUCB per-keyword bid selection. At 15 conversions/month per keyword (50 per campaign), it graduates to Smart Bidding with a trained prior.
Automatic stop-loss on runaway spend, protection for proven golden keywords, and approval gates on every write — nothing touches your account without a review option.
An account-level verdict — improving, stable, or degrading — estimated with double machine learning (DML) to strip out seasonality and confounding bias.
Not slides — the actual workspace. Dark theme, English UI, twenty-plus boards, every number traceable to a decision.
No. Zero automatic mutations is a design rule, not a setting. The console produces plans, bid changes, and negative-keyword intents — each one waits in an approval queue until a human with an owner token says yes.
Read-only reporting and keyword planning to start. Conversion upload (offline conversions with order IDs) is a separate, deliberate step. We apply for Google Basic Access under our own developer token — you never share your Google password.
Every ad click carries its gclid through a content page to Amazon Attribution tags. Orders come back with the tag, we join them to the click, and upload the conversion back to Google within the 30-day window — valued on margin, not revenue.
Credentials live in encrypted cloud secret storage, never in the codebase. Databases snapshot daily to private S3. Every approval records who decided what and when, and the audit trail exports to CSV. See the Privacy Policy.
Yes. Brand-registered sellers enrolled in the Brand Referral Bonus program receive an average of ~10% of attributed off-Amazon sales back as credits against referral fees. Mucers links carry the Amazon Attribution tag that qualifies — you enroll in Seller Central once, and the credit accrues automatically.
Early-operator pricing is quoted per account scope — contact us with your store count and monthly Google spend, and we will come back with a number within one business day.
Tell us your store count and monthly Google spend. We reply within one business day with a fit assessment and a price — no drip campaign, no sales deck.
Mucers is an operator console, not an autopilot. The safety model is the product: every account-changing action requires explicit human approval, credentials stay in encrypted storage, and every run leaves an audit trail you can export.
Plans, blueprints, and packages wait for an authorized operator. Unapproved work stays paused — indefinitely, if you never approve it.
Live connections start as read-only smoke tests with readiness gates. Write capability is a separate, deliberate step.
Run history, artifact archives, route confirmations, and CSV exports let you reconstruct any decision after the fact.